Roast & Rebuild
Roast your landing page. Leave with a better one.
Paste a URL → get a brutal roast, a scored audit, and a redesigned hero you can ship today.
Try a sample site
Works best on landing pages, marketing sites, and product pages.
We only fetch public HTML. No logins. No tracking.
What you get in 30 seconds
Not another vague AI summary. Specific, actionable, evidence-backed.
The Roast
Brutally honest, comedically savage feedback that doesn't sugarcoat.
The Audit
6 scored categories with evidence. Every point tied to what we found.
The Rebuild
Rewritten headline, subheadline, and CTAs you can copy-paste today.
Here's what you'll get
Real output from a real roast. Before, after, brutal truths, and fast wins.
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“A blunt, human-readable breakdown of what's hurting conversions — vague messaging, weak CTAs, missing trust, and layout friction.”
- 1.Unclear value proposition: visitors can't tell who this is for in 5 seconds.
- 2.Conversion friction: competing CTAs/navigation steal attention from the main action.
- 3.Trust gap: not enough proof above the fold to earn the click.
- Fix order included: high-impact, low-effort changes first.
- Before → after examples for headlines, CTAs, and key sections.
- Time-to-fix + effort included so you know what to do today.
A scored checklist (X/8) across clarity, CTA, trust, hierarchy, mobile, and speed — plus the next easiest win.
Copy/paste prompts tailored to your builder (Claude, Bolt, Cursor, Lovable) to implement the audit findings fast.
This isn't generic feedback — it's a prioritized plan you can apply in minutes.
Example reactions
What founders are saying
@sarahbuilds
Just got roasted by @roastandrebuild and I'm not even mad. They called out my 'Learn More' CTA so hard I had to change it immediately. Score went from 4 to 8 after the fixes. 🔥
@marcusj_dev
Okay this is brutal but SO useful. They caught that my hero had zero social proof and the subheadline was pure corporate fluff. Fixed it in 20 mins. Conversion already up.
@alexships
Sent my landing page to @roastandrebuild expecting validation. Got a reality check instead. The 'Brutal Truths' section hit different. Best free feedback I've ever gotten.
30s
to insight
6
score categories
3
rewrite options
1-click
shareable
No BS guarantees
What makes this different from generic AI feedback.
No generic advice
Every point ties to specific evidence we found on your page.
No black-box rebuild
See exactly what we changed and why. Full transparency.
No lock-in
Copy the headline, subheadline, CTA. Paste anywhere. It's yours.
Frequently asked questions
What pages work best?
Landing pages, product pages, and marketing sites. We analyze the hero section, CTAs, headlines, and social proof. Blog posts and apps behind login don't work well.
How accurate is the analysis?
We use Claude to analyze conversion best practices. Every score is backed by specific evidence from your page. It's not perfect, but it catches 80% of what humans miss.
Is my URL private?
We only fetch publicly accessible HTML - the same thing Google sees. We don't store screenshots, track users, or share URLs. Your data isn't used for training.
Can I share my roast?
Yes! Every roast gets a shareable link with an auto-generated social card. Perfect for posting on X and getting sympathy (or roasted more).
What's in the rebuild?
You get 3 rewritten hero options: outcome-focused, pain-relief, and authority-based. Each includes headline, subheadline, primary CTA, and an explanation of why it works.
Paste your URL. Get roasted. Ship the fix.
- Roast + Audit + Rebuild in under a minute
- Evidence for every criticism
- Copy-paste ready improvements
You'll know exactly what to change.