Evidence-based landing page teardown

Roast & Rebuild

Roast your landing page. Leave with a better one.

Paste a URL → get a brutal roast, a scored audit, and a redesigned hero you can ship today.

Trusted by:Indie HackersSaaS FoundersMarketing TeamsAgenciesProduct Builders

Try a sample site

Works best on landing pages, marketing sites, and product pages.

We only fetch public HTML. No logins. No tracking.

What you get in 30 seconds

Not another vague AI summary. Specific, actionable, evidence-backed.

The Roast

Brutally honest, comedically savage feedback that doesn't sugarcoat.

The Audit

6 scored categories with evidence. Every point tied to what we found.

The Rebuild

Rewritten headline, subheadline, and CTAs you can copy-paste today.

Live Example

Here's what you'll get

Real output from a real roast. Before, after, brutal truths, and fast wins.

BEFORE

acme-saas.com

The Best Platform For All Your Business Needs

We help companies achieve more with our innovative solutions and cutting-edge technology.

Learn More
AFTER

acme-saas.com

Close 3x More Deals with AI-Powered Proposals

Acme generates winning proposals in minutes, not hours. Join 2,000+ sales teams who've boosted close rates by 47%.

Start Free Trial
The Roast4/10

A blunt, human-readable breakdown of what's hurting conversions — vague messaging, weak CTAs, missing trust, and layout friction.

3 Brutal Truths
  • 1.Unclear value proposition: visitors can't tell who this is for in 5 seconds.
  • 2.Conversion friction: competing CTAs/navigation steal attention from the main action.
  • 3.Trust gap: not enough proof above the fold to earn the click.
3 Fast Wins
  • Fix order included: high-impact, low-effort changes first.
  • Before → after examples for headlines, CTAs, and key sections.
  • Time-to-fix + effort included so you know what to do today.
Conversion Checklist

A scored checklist (X/8) across clarity, CTA, trust, hierarchy, mobile, and speed — plus the next easiest win.

Prompts to Fix This

Copy/paste prompts tailored to your builder (Claude, Bolt, Cursor, Lovable) to implement the audit findings fast.

This isn't generic feedback — it's a prioritized plan you can apply in minutes.

Example reactions

What founders are saying

S
Sarah Chen

@sarahbuilds

Just got roasted by @roastandrebuild and I'm not even mad. They called out my 'Learn More' CTA so hard I had to change it immediately. Score went from 4 to 8 after the fixes. 🔥

M
Marcus Johnson

@marcusj_dev

Okay this is brutal but SO useful. They caught that my hero had zero social proof and the subheadline was pure corporate fluff. Fixed it in 20 mins. Conversion already up.

A
Alex Rivera

@alexships

Sent my landing page to @roastandrebuild expecting validation. Got a reality check instead. The 'Brutal Truths' section hit different. Best free feedback I've ever gotten.

30s

to insight

6

score categories

3

rewrite options

1-click

shareable

No BS guarantees

What makes this different from generic AI feedback.

No generic advice

Every point ties to specific evidence we found on your page.

No black-box rebuild

See exactly what we changed and why. Full transparency.

No lock-in

Copy the headline, subheadline, CTA. Paste anywhere. It's yours.

Frequently asked questions

What pages work best?

Landing pages, product pages, and marketing sites. We analyze the hero section, CTAs, headlines, and social proof. Blog posts and apps behind login don't work well.

How accurate is the analysis?

We use Claude to analyze conversion best practices. Every score is backed by specific evidence from your page. It's not perfect, but it catches 80% of what humans miss.

Is my URL private?

We only fetch publicly accessible HTML - the same thing Google sees. We don't store screenshots, track users, or share URLs. Your data isn't used for training.

Can I share my roast?

Yes! Every roast gets a shareable link with an auto-generated social card. Perfect for posting on X and getting sympathy (or roasted more).

What's in the rebuild?

You get 3 rewritten hero options: outcome-focused, pain-relief, and authority-based. Each includes headline, subheadline, primary CTA, and an explanation of why it works.

Paste your URL. Get roasted. Ship the fix.

  • Roast + Audit + Rebuild in under a minute
  • Evidence for every criticism
  • Copy-paste ready improvements

You'll know exactly what to change.